Bokklubben - The Norwegian Book Club
Simplicity is an important factor for Bokklubben when they communicate with their customers, and the main reason why they considered a SMS solution.
The Norwegian Book Club
De norske Bokklubbene (The Norwegian Book Club) is a book club for both children and adults and have been running for over 50 years. Their main distribution channels are the online shops bokklubben.no and bokkilden.no.
Needs
Simplicity is an important factor for Bokklubben when they communicate with their customers, and the main reason why they considered a SMS solution. Datek was assigned the task of developing a web platform that would allow customers to be both notified and able to cancel their “book of the month” subscriptions.
Solution
Bokklubben’s solution consists of two parts. Datek has delivered CPAS, which is a standard product for sending and receiving sms messages to most of the mobile operators and mobile aggregators. The second part of the solution is a customized web application adapted Bokklubben’s needs.
Highlights
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Sending and receiving SMS messages
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Group messages
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Campaigns
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Book of the month notifications
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Cancel book subscription
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Enrollment through SMS
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Manage pricing for different services
Technology
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Spring Boot web application (based on Java
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CPAS (Content Provider Access System) SMS Platform (a Datek Product)
Integrations
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Integration with Bokklubben’s database and most of the Norwegian mobile operators (MNOs/MVNOs)
The result
The SMS services was an instant success, which meant that Bokklubben shortly felt that this was an effective way to communicate with customers. The solution has been running stable for several years with regular updates.
«The SMS services was an instant success, which meant that Bokklubben shortly felt that this was an effective way to communicate with customers. The solution has been running stable for several years with regular updates.»
Morten Nilsen - Manager Web-
Datek